About header

Today, it’s more important than ever to strive to be the best version of who you really are. To truly be 1 in 7.4 billion.

IAM Artist Development started as a conversation between a musician and an entrepreneur, discussing the cavernous divide between local music and commercial music. After much debate it became evident that, as a nation, we are not helping our youth to appreciate and understand the true value of music; for our community, for our nation, for each other.

At IAMAD we believe that with the right guidance and mentoring, children will learn how to find and appreciate the importance of the arts within their individual souls. This is where the future of our community and our nation begins.

IAMAD hopes to see our youth building real connections with Australian music and thus eventually creating a self-sustainable, thriving and vibrant local commercial music industry.

  • Simon Anquetil

    – BA(Hons); MBA; GradDip Teach

    Co-Founder

    Simon is a driven entrepreneur and a passionate technologist, having founded several successful businesses and worked as a Senior Consultant and Advisor to the top end of town.

    His roles have included engagements with the banking sector, international pharmaceutical companies, public companies and some amazing award winning start-ups.

    But Simon is not just about business at the top end of things. His particular passion for giving back through education is highlighted by the completion of a Graduate Diploma in Teaching and Learning, and his accreditation with BOSTES as a secondary teacher.

    Since building successful businesses is what he does on a daily basis, teaching has become a crucial part of his professional life. Simon can be seen mentoring and guiding tech startups from his incubator in Sydney throughout the week.

    Because of his extensive and proven knowledge, Simon is an invaluable partner to any organisation, especially when it comes to education.

    “IAMAD is a culmination of what I believe to be two of the most important things in life: education and creativity. Nothing amazing has ever happened without creativity, and education is the best way to help our youth understand the significance of that.”

  • Philippe-Marc Anquetil

    – B.Mus

    Director, Founder and Lead Mentor

    Philippe-Marc Anquetil is a veteran of the Music Industry. From humble beginnings in South-Western Sydney, to an International Career in Song-Writing, Production, Mixing and Mastering, Singing, Vocal Coaching, Publishing and Management. He is now focused on mentoring and educating, while continuing to ply his trade when the need arises.

    With over 15 years experience working in an ever-changing international music industry, he prides himself as a key player in future of our Local Australian music industry.

    Since finishing his Bachelor of Music at Sydney University and Sydney’s prestigious Conservatorium of Music, he has gone on to secure over 180 releases worldwide, working with the likes of Little Mix, One Direction, Jessie J, Tinie Tempah and Kelly Rowland, Cher, YouMeAtSix, Chiddy, Kumi Koda, Ayumi Hamasaki, Toho Shinki, Shinee, and more locally Timomatic, The Justice Crew, Joe Moore, KYA, Prinnie Stevens, Paulini, Bella Paige and Alexa (The Voice Kids), Anna-Maria La Spina and many more.

    “Being subjected to the many intracacies of the industry puts you in an ideal role as a mentor and educator. When I look back and see what I have been through – the good, the bad and the ugly – I only hope to make clear the way for our talented youth to pursue their dreams, as I was able to… and am still doing.”

  • IAMAD about EDU

    Our education services, IAMAD EDU, include school workshops, holiday camps, and Out of School Hours workshops and entertainment (incursions and excursions).

  • IAMAD about TOURS

    We offer our unique IAMAD TOURS platform, which EDU customers have the choice to be a part of. This new platform provides the local community and our youth the opportunity to witness live performances and to form a greater appreciation for art in their own environment.

  • IAMAD about TV

    Our youth have more access to the arts than ever! However, today that saturation comes at the cost of patience and appreciation. IAMAD TV is a new platform for amazing live performances from local independent and major artists.

Our education services, IAMAD EDU, include school workshops, holiday camps and Out of School Hours workshops and entertainment (incursions and excursions). Keeping abreast of pop-cultural arts within education is difficult. The industry is ever-changing and educators have a difficult role in keeping up! Our business is to be at the forefront of that change, so that we can continually keep our teachers and mentors up-to-date and consistent with what they are teaching. Our syllabus will constantly be updated, and is not only for our students, but for our teachers who will have the ability and know-how to impart this crucial knowledge onto their students.

MORE ABOUT OUR SYLLABUS

We offer our unique IAMAD TOURS platform, which EDU customers have the choice to be a part of. This new platform provides the local community and our youth the opportunity to witness live performances and to form a greater appreciation for art in their own environment.

IAMAD TOURS attracts popular and commercial artists and musicians to this live platform. All touring artists/musicians are specifically chosen to match venues, and a “questions and answers” session for the students to ask real questions to their idols will be provided. IAMAD TOURS organises and runs these tours throughout the year.

This is mutually beneficial for student, school and artist. Students can get an in-depth look into the arts through an artist’s eyes, and gather a real appreciation of the work it takes to have a career in the entertainment business. An artist can use this new platform to market their music directly to this demographic. They may also like to use this platform as a space to experiment and practice their arrangements and songs in a more acoustic and intimate setting.

MORE ABOUT OUR TOURS

Our youth have more access to the arts than ever! However, today that saturation comes at the cost of patience and appreciation.

IAMAD TV is a new platform for amazing live performances from both independent and major artists in Australia. It is a unique space where our youth can access their peers and local idols; including intimate interviews, recordings, and behind the scenes footage. On top of that, there is a space for local DJs to add playlists for access. IAMAD TV is specifically built and run for our local and homegrown talent. We believe that we can create a nation that supports and nurtures its own; reducing our reliance on international offerings. We have the necessary talent at our fingertips, IAMAD TV is simply the conduit.

IAMAD about this ECOSYSTEM

In any ecosystem, it could take generations to realise the importance of individual organisms and how they interact with each other and their environments.

IAMAD’s minor components are essential parts of the bigger picture. For the moment, IAMAD ARTISTS (our record label), IAMAD SONGS(our publishing company), IAMAD CHARITY (our way to support, or be supported by charities in Australia) and IAMAD SCHOOL (our own space for education) are components of our ECOSYSTEM that are yet to be developed. However, by seeing the architecture of the whole SYSTEM, we want to illustrate our dedication and forward thinking to the BIGGER PICTURE.

Feel free to get in touch any time you want.

Mobile: +61 414 888 202

Email: info@iamad.com.au